50% of Telegram tap-to-earn gamers are crypto noobs — Blum CEO

Telegram tap-to-earn games have “finally” brought the mass adoption to crypto the industry has waited for, says Blum founder and CEO Gleb Kostarev.

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Around half of the tap-to-earn gamers on Telegram are completely new to crypto, and the messaging app could open up the tech to mass adoption, according to a former Binance executive.

Gleb Kostarev, a former vice president and regional head at Binance, told Cointelegraph at Korea Blockchain Week that of the 50 million registered users of his new Telegram Mini App tap-to-earn game and exchange called Blum, half were crypto newcomers.

“Based on our data and our surveys in the community, 50% said that they hadn’t interacted with Web3 before,” he said.

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