Ramaswamy’s Strive launches wealth management arm offering Bitcoin to clients

By integrating Bitcoin into client portfolios, Strive’s new wealth management unit can in part offer Americans “true financial freedom,” its CEO Matt Cole said.

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Strive Enterprises, an asset management firm co-founded by former United States presidential candidate Vivek Ramaswamy, announced a new wealth management unit on Nov. 1 that integrates Bitcoin into client portfolios.

“A key part of this business will include a focus on integrating Bitcoin into standard portfolios of everyday Americans as a hedge against risks Strive expects to persist over the next several decades,” Ramaswamy’s firm said in a Nov. 1 statement.

The firm cited unsustainable global debt levels, rising fixed-income yields, long-run inflationary pressures, geopolitical pressures, and potential restrictive monetary controls as examples. 

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