Hashing It Out: How Web3 makes shopping better with crypto cash-back

The latest episode of the Hashing It Out podcast explores how crypto cash-back rewards are driving Web3 adoption by bridging traditional commerce and blockchain technology. 

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In the latest episode of Hashing It Out, host Elisha Owusu Akyaw discusses the intersection of Web3 and traditional commerce with Blake Capozza, co-founder of Moso, a platform enabling users to earn cryptocurrency as cash-back when shopping online.

The conversation sheds light on how innovations like crypto rewards influence adoption and shape the broader Web3 landscape.

One of the episode’s focal points is how platforms like Moso navigate two distinct user groups: crypto-savvy individuals seeking diverse earning opportunities and traditional consumers enticed by higher cash-back rates. Capozza outlines how Mosso attracts both demographics by offering familiar shopping experiences while integrating cryptocurrency incentives.

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