Apple reportedly courting OpenAI to develop AI features for iPhone

The Cupertino company is also considering a partnership with Google.

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Apple is reportedly on the hunt for a big tech partner to help shore up its flagging artificial intelligence (AI) offerings, with a specific focus on bringing th iPhone’s capabilities up to speed. 

Per a report from Bloomberg citing multiple sources, Apple and OpenAI are deep into discussions concerning the further integration of generative AI technologies on iOS.

However, previous reports also indicate that Apple is still shopping around with Google on the hook as another potential cloud partner.

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