Ark Invest and 21Shares’ crypto ETFs arriving next week

In a significant development for the cryptocurrency market, investment firms Ark Invest and 21Shares are poised to launch a new suite of crypto ETFs next week.

These funds, focusing on bitcoin and ether futures, mark a notable expansion in the range of crypto investment products available to investors.

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While awaiting the approval of proposed spot Bitcoin and Ethereum ETFs, Ark Invest and 21Shares are taking a leap forward by introducing these actively managed funds, potentially reshaping the landscape for crypto ETFs and attracting a broader investor base.

Introducing a New Range of Crypto ETFs

Ark Invest and 21Shares have announced the launch of five innovative funds that will hold bitcoin futures contracts, ether futures, or a combination of both.

These funds, filed jointly by the firms in August, are scheduled to debut on Tuesday and Wednesday, expanding the current offerings in the crypto ETF space.

Although Ark and 21Shares are entering the market after the initial launch of bitcoin futures ETFs in October 2021 and ether futures funds last month, their active management approach sets them apart.

One of the standout products in this new lineup is the ARK 21Shares Active Bitcoin Ethereum Strategy ETF.

This fund aims to allocate to both BTC futures and ETH futures, utilizing historical pricing relationships and fundamental analysis to outperform direct bitcoin holding over a market cycle.

Another fund, the Active On-Chain Bitcoin Strategy ETF, focuses on investing in bitcoin futures and cash equivalents, partly relying on on-chain valuation models.

Additionally, a fifth fund in the suite will combine BTC futures with a concentrated portfolio of crypto-related equities, offering a diverse investment approach in the digital asset realm.

Differentiating in a Crowded Market

Despite joining an already crowded market, Ark Invest and 21Shares are confident in differentiating their products by leveraging their track record in both traditional finance and decentralized finance (DeFi).

Ophelia Snyder, president of 21.co, highlighted their intention to cater to a wide spectrum of investors, from those well-versed in crypto to newcomers.

This robust suite of offerings is designed to provide various entry points into the crypto investment space, catering to different risk profiles and investment strategies.

However, Neena Mishra, director of ETF research at Zacks Investment Research, cautioned that the exact demand for these new products is hard to gauge.

With the crypto community eagerly awaiting spot ETFs, and a lukewarm response to ether futures ETFs, the success of these new funds remains uncertain.

Despite this, recent trends have shown an uptick in investor interest in futures-based funds, particularly with the ProShares Bitcoin Strategy ETF (BITO) witnessing significant net inflows in the past month.

The Road Ahead for Crypto ETFs

The launch of these ETFs by Ark Invest and 21Shares comes at a time when the U.S. Securities and Exchange Commission is set to rule on their spot bitcoin ETF proposal by Jan. 10, with a spot ether proposal also under consideration.

These developments indicate a growing interest and acceptance of crypto-based investment products in mainstream financial markets. Snyder also emphasized the potential underestimation of the value and appetite for crypto offerings during a bear market.

With bitcoin (BTC) and ether (ETH) prices showing notable increases in the past week, there is a sense of optimism surrounding these new ETFs.

Mishra, however, noted that it remains to be seen whether these ETFs can leverage active management and proprietary trend indicators to deliver superior performance compared to existing bitcoin and ether-based products.

The imminent launch of Ark Invest and 21Shares’ crypto ETFs represents a pivotal moment in the evolution of cryptocurrency investment products.

As the market continues to mature, these ETFs offer new avenues for investors to gain exposure to digital assets, potentially paving the way for broader institutional adoption and integration of cryptocurrencies into diversified investment portfolios.

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