Australia’s peak crypto lobby group drops ‘blockchain’ from name

Blockchain Australia is now the Digital Economic Council of Australia (DECA) with a membership category for banks, most of which have blocked crypto exchanges.

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Australia’s top crypto industry body, Blockchain Australia, has nixed mention of the technology from its name in a bid to court a wider number of fintech firms and banks — rebranding itself as the Digital Economic Council of Australia (DECA).

The rebrand comes alongside CEO Simon Callaghan’s resignation from the role, with former operating chief Amy-Rose Goodey stepping up as managing director.

“Originally, we had a lot of focus on the digital asset businesses who were the primary cohort, but we have expanded significantly,” Goodey told Cointelegraph at Sydney’s Blockchain Week — set next year to change its name to “The Digital Economy Conference.”

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