Bitcoin set to break $50K, Matrixport predicts January surge

In a recent report, Matrixport, a leading Asian cryptocurrency trading firm, has projected that Bitcoin (BTC) may surpass the $50,000 mark before the end of January 2024. This prediction comes as BTC continues to exhibit strong performance, having already breached the $45,000 threshold. Matrixport’s forecast, originally made on December 21, has been largely accurate, with Bitcoin’s price consolidating through the holiday season before its latest surge.

Matrixport’s analysis points to several key factors contributing to Bitcoin’s potential rise. The firm highlights the anticipated approval of spot BTC ETFs in the United States as a primary catalyst. Contrary to the expected January 8 to 10 timeline, Matrixport anticipates an earlier approval. This development is seen as a significant boost for Bitcoin, enabling more institutions to invest in the cryptocurrency and use it as collateral for purchasing additional assets.

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Factors fueling Bitcoin’s price increase

The report also discusses the ongoing BTC supply shortage as a crucial factor in the price increase. Approximately 70% of bitcoins have not moved in the past year, indicating a decrease in the availability of BTC on exchanges. This trend is attributed to investors’ growing preference for cold storage solutions, especially after the FTX collapse. With fewer bitcoins for purchase, this scarcity is expected to contribute to the price rise.

Another important element in the equation is the scheduled Bitcoin halving in April 2024. This event traditionally reduces the rate at which new BTC are generated, leading to a lower supply entering the market. Matrixport notes miners are now more hesitant to sell their BTC ahead of the halving, likely leading to a reduced supply for potential buyers.

The final factor discussed is the U.S. Federal Reserve’s monetary policy shift. A dovish stance by the Federal Reserve is expected to increase capital flow into the markets, searching for investment opportunities. Given the strong performance of risk-on assets like cryptocurrencies in the past year, institutional investors anticipate capitalizing on the opportunity, potentially contributing to a Bitcoin rally.

Implications for the crypto market

These converging factors suggest a bullish outlook for Bitcoin in 2024. While it is impossible to predict the exact trajectory of BTC’s price, Matrixport’s analysis provides a comprehensive overview of the market dynamics at play. Fund managers and investors are closely monitoring these developments, with some predicting that BTC could reach six-figure prices in 2024. Such an increase would represent a significant leap from its current price level.


Matrixport’s prediction of Bitcoin exceeding $50,000 before the end of January is grounded in a detailed analysis of market trends and economic factors. The anticipated approval of spot BTC ETFs, the ongoing supply shortage, the forthcoming BTC halving, and the U.S. Federal Reserve’s dovish stance are key drivers of this potential increase. As the cryptocurrency market evolves, these insights offer a valuable perspective for investors navigating this dynamic space.

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