Torrevieja, a tourist hub in the Alicante province of Spain, will allow stores to accept payment in crypto, paving the way for greater adoption.
Torrevieja, a tourist hub in the Alicante province of Spain with a population of 82,000, intends to become “the first crypto-friendly city in Europe,” by letting its stores accept cryptocurrencies.
On Feb. 6, the official website of the Torrevieja administration announced the city's “ambitious digital transformation project,” a collaboration between the Department of Commerce of the Torrevieja City Council and the Association of Small and Medium Merchants of Torrevieja (APYMECO).
To turn Torrevieja into the first “crypto-friendly” city in Europe, the Department of Commerce and APYMECO will digitize local commerce using blockchain technology.