ChatGPT took the world by storm. Now, not anymore. The development of AI has had far-reaching effects in recent years, with one notable use being AI-driven chat services.
At the vanguard of this development is ChatGPT, an artificial intelligence (AI) powered chat platform that has attracted millions of users looking for meaningful interactions and information. However, its popularity rose and fell just like any other digital medium. The latest numbers show that ChatGPT’s traffic dropped by a significant 10% in the month of June.
ChatGPT traffic decline
The global user base for the widely-used AI chatbot ChatGPT has shrunk from May to June, indicating waning interest in OpenAI’s AI helper product. Similarweb, a traffic analytics service, reports that desktop and mobile web traffic for ChatGPT fell by 9.7 percent in June.
Furthermore, both the number of unique visitors and the average time spent on the site have decreased, falling by 5.7% and 8.5%, respectively. Website traffic in the United States fell by 10.3 percent from one month to the next.
The website’s traffic might be down, but it still beats Google’s Bard, Microsoft’s Bing, and another well-liked AI-powered chatbot, Character AI.
ChatGPT’s traffic performance against Bing, Character AI, and Bard. Source: Similarweb
As the statistics became public, some Twitter users speculated that the decline could be attributable to the fact that the majority of the tools’ users are students, many of whom are presently on summer break; others said that the novelty of the AI chatbot had worn off.
However, one member of the community argued that the explanation for the decline was flawed since it failed to account for the traffic lost due to the release of the AI chatbot’s iOS app. As suggested by the Twitter user, one possible explanation is a “change in how ChatGPT is accessed.”
OpenAI released their ChatGPT iOS app to the public on May 18th, 2018. The app was released in the United States first, with international rollouts planned for the following weeks.
Factors influencing the downturn
Many consumers and observers in the business were perplexed by the rapid drop in website traffic and its possible causes. This peculiar pattern could have multiple causes.
To begin, it is not unusual for there to be seasonal shifts in the volume of online activity. As June marks the change from spring to summer in many areas of the world, it’s probable that people’s attention was diverted away from online communities like ChatGPT as a result.
The introduction of new platforms and technology in the artificial intelligence conversation sector could possibly account for the drop in usage. The market for artificial intelligence chatbots is no exception to the rule of healthy competition.
It’s possible that users temporarily diverted traffic away from ChatGPT as they examined other possibilities or played with different platforms.
User tiredness or saturation might also have played a role in the decline. Since its release, ChatGPT has attracted a large user base that relies on it for a wide range of purposes. However, it’s likely that some customers have grown acclimated to the service or reached the limits of what it can do for them.
As a result, they might have restricted their use or looked elsewhere, both of which would explain the drop in visitors. Furthermore, OpenAI is dedicated to continuous improvement and keeping ChatGPT at the forefront of AI chatbots.
They’ll probably take the drop in website traffic very seriously and figure out why it’s happening so they can fix it. It’s not out of the question that OpenAI might interact with its user base, solicit opinions, and adapt to the changing demands of its clientele.
It will be fascinating to see how ChatGPT’s visitor numbers change over the next few months. The AI phenomenon has already demonstrated its capacity to fascinate and engage people on a massive scale; as OpenAI continues to develop and expand the platform’s capabilities, a revival in traffic wouldn’t be surprising. ChatGPT’s answer to this transitory drop will likely determine its future course in the realm of artificial intelligence chatbots.
