Cristiano Ronaldo played football with holders of his NFT collection in a Binance-sponsored training event.
Football superstar Cristiano Ronaldo delivers on some promises to holders of his nonfungible tokens (NFTs) despite some ongoing efforts to take the sports legend to court in the United States.
On Jan. 25, crypto exchange Binance released a video of Ronaldo playing football with several fans and holders of his nonfungible tokens (NFTs). Along with fellow Binance endorser Khaby Lame and Croatian footballer Maria Marković, Ronaldo trained with NFT holders and gave them some tips to improve their game.
In 2022, the football star signed a multi-year NFT partnership and released his first NFT collection with Binance. The agreement included creating a series of NFT collections with Ronaldo and giving the NFT holders exclusive engagement opportunities with the sports icon.