Ethereum is already home to the world’s largest DeFi protocols, tokenized RWAs, and stablecoins, but its technical roadmap could be hard for TradFi to understand.
Ethereum, the world’s second-largest blockchain network, is expected to be the focus of the next spot crypto exchange-traded fund, but it might have a sales pitch problem.
While Ethereum has been described as “the internet of money,” a “world computer,” and “digital oil” in the past — some worry that Ethereum doesn't have an elevator pitch, while its highly technical roadmap could be difficult for Wall Street to grasp and could subdue demand for spot Ether (ETH) ETFs.
Markus Thielen, head of research at 10x Research, told Cointelegraph that the best investor pitches should avoid technical jargon. Here’s how Thielen and several commentators believe Ethereum could be pitched.
