Belong, an app providing token-gated access to events, content and physical doors, has become the latest participant of Cointelegraph Accelerator.
The event industry, vital for fostering connections, culture and education, faces ongoing challenges that impact its efficacy and reputation. Issues like ticket fraud remain to be solved while ticket-related scams double in 2023.
Another pressing challenge is the struggle to cultivate meaningful engagement with attendees. In an era where digital interaction and content consumption habits are rapidly surpassing traditional alternatives, many events fail to capture and sustain the attention of their audiences. This engagement deficit is particularly evident in the difficulty of creating compelling pre-event anticipation, maintaining live interaction and extending the conversation post-event.