It’s unclear why the two companies have partnered up, but the scheme comes amid Apple’s push to dominate the “spatial computing” market.
Magic Leap recently announced “a multi-faceted, strategic technology partnership” with Google to develop new extended reality technologies.
The partnership marks what could be considered an odd pairing in the tech world. Google recently trimmed down its augmented and extended reality teams (AR/XR) and Magic Leap is the creator of one of the field’s biggest flops. Still, as this news could indicate further competition for Apple and Meta when it comes to metaverse hardware and experiences, it very well could bode well for the metaverse as a whole.
The partnership will highlight Magic Leap’s advances in the field of optics alongside Google’s infrastructure, according to a statement from Magic Leap CTO Julie Larson-Green: