NFT sales surge volumes across various platforms and blockchains, with Bitcoin-based digital collectibles leading the charge.
In this week’s newsletter, read about fast food chain McDonald’s newly launched metaverse in Singapore and South Korean regulators classifying non-fungible tokens (NFTs) as virtual assets. In other news, NFT scammers have been charged in the United States, and find out how Bitcoin-based collectibles led to a weekly surge in NFT sales volumes.
McDonald’s has introduced the “My Happy Place” metaverse in Singapore, where users can craft virtual burgers and engage in various activities. In collaboration with Bandwagon Labs, the fast-food chain developed an interactive virtual environment emphasizing creativity and daily rewards.
The metaverse utilizes Web3 technologies, including the crypto wallet MetaMask and offers token-gated activities and digital collectibles. Clarence Chan, Bandwagon Labs’ founder, highlighted the focus on tangible rewards and user interaction, which addresses the typical limitations of metaverse experiences and enhances fan participation.
