Meta to combat generative-AI abuse head of EU parliamentary elections

Meta outlines its strategy to combat the misuse of generative AI in content on its platforms ahead of the European Union parliamentary elections in June 2024.

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Meta, the parent company of Facebook and Instagram, has outlined its strategy to combat the misuse of generative artificial intelligence (AI) to ensure the integrity of the electoral process on its platforms ahead of June's 2024 European parliamentary elections.

In a blog post on Feb. 25, the head of EU Affairs at Meta, Marco Pancini, reinforced that the principles behind the platform’s “Community Standards” and “Ad Standards” will also apply to content generated by AI.

“AI-generated content is also eligible to be reviewed and rated by our independent fact-checking partners,” he wrote, with one of the ratings to show if the content is “altered,” meaning “faked, manipulated or transformed audio, video, or photos.”

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