Starbucks is pulling the plug on its NFT rewards program, shutting down its Discord server and transitioning its marketplace.
In this week’s newsletter, read about nonfungible token (NFT) marketplace SuperRare expanding into Bitcoin Ordinals and the American rapper Ghostface Killah releasing music on Bitcoin. Find out how Indian Railways celebrate a festival with NFTs and why Starbucks is winding down its NFT rewards program.
Coffee retailer Starbucks announced that its rewards program that lets customers collect NFT stamps will end, giving way to new initiatives. The “Odyssey Beta program” — a Starbucks rewards program allowing customers to play coffee-related games in return for NFTs — will shut down on March 31.
However, the coffee company said that the Odyssey marketplace, where users trade digital stamps, will transition into a Nifty Marketplace where users can continue to buy and sell stamps.